An ever-increasing peer competition is forcing new-age parents, to impart an extra edge to their child’s personality at an early age, through various pre-school and enrichment centers. The modern parents are keener to look at facilities & services offered at the preschool or enrichment center, and are willing to shell out extra money, if they perceive value for their money in the program being offered.
- Most Preschools in India are currently being run primarily on the franchisee model
- Around 31 organized players, who have expanded through franchising, make up 2000+ pre schools, catering to 3,00,000 children
- Pre-schools run mainly in the morning slot, hence preschools with a separate center have struggled with high rents & underutilized capacity
- Thus to support rental values & maximize capacity utilization, preschools need additional programs in evening to get the additional revenues at limited expense
Designed to exactly & comprehensively address this shortcoming in the current pre-school or enrichment center business models, STARKIDS clubs both pre-school and enrichment center in one system, to ensure maximum capacity utilization. By offering pre-school in the morning slot and the enrichment classes in the afternoon & evening slots, Starkids model ensures additional income, and hence lucrative prospects to enjoy a substantially rewarding business future.