An ever-increasing peer competition is forcing new-age parents, to impart an extra edge to their child’s personality at an early age, through various pre-school and enrichment centers. The modern parents are keener to look at facilities & services offered at the preschool or enrichment center, and are willing to shell out extra money, if they perceive value for their money in the program being offered.
Most Preschools in India are currently being run primarily on the franchisee model
Around 31 organized players, who have expanded through franchising, make up 2000+ pre schools, catering to 3,00,000 children
Pre-schools run mainly in the morning slot, hence preschools with a separate center have struggled with high rents & underutilized capacity
Thus to support rental values & maximize capacity utilization, preschools need additional programs in evening to get the additional revenues at limited expense
Designed to exactly & comprehensively address this shortcoming in the current pre-school or enrichment center business models, STARKIDS clubs both pre-school and enrichment center in one system, to ensure maximum capacity utilization. By offering pre-school in the morning slot and the enrichment classes in the afternoon & evening slots, Starkids model ensures additional income, and hence lucrative prospects to enjoy a substantially rewarding business future.